Zambia seeks global partnerships to boost investment, growth in tourism
The Zambia Tourism Agency (ZTA) is exploring international partnerships and innovative approaches to tourism development to strengthen Zambia’s global destination profile, attract investment and accelerate tourism-led economic growth in line with the Government’s Grow Zambia Agenda. ZTA Acting Chief Executive Officer,Abigail Shansonga, said Zambia’s participation in the 2nd Global Tourism City Summit in Busan, Republic of Korea, provided an important platform to learn from international cities. The summit, taking place from October 26 to 28, 2026, brings together cities that have integrated…
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